Shapes a product or service into an offer people can say yes to: who it is for, the problem, what they get, scope, terms and price, with nothing promised you can't deliver.
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SKILL.md
Define or improve the offer behind a product or service — who it is for, the problem it solves, deliverables, scope, timeline, terms, tiers and price. Use when the user is deciding WHAT they sell and on what terms, before or instead of writing promotional copy.
An offer is a promise someone can buy. Build it from a concrete need and from what the seller can actually deliver.
Settle each one at the depth the request needs:
An offer can be one line or a set of tiers. It does not need bonuses, urgency, discounts or guarantees by default.
When options help, vary scope and involvement (do-it-for-you / done-with-you / self-serve), not just the price. Each tier should be the obvious choice for a different buyer.
Keep the seller's confirmed experience, capacity and conditions. When you propose a new inclusion or a change of terms, mark it as a proposal and say what would need confirming. Show the limits and dependencies that affect delivery.
Discuss price and positioning only when asked. If costs, market or capacity are missing, list the assumptions or the information needed. Do not fix a price to complete an offer whose request was to define the service first.
Return a presentable offer plus the decisions still open. Every commercial promise must be one the seller can back.
Adaptée de Endless · MIT
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