Endless brand kit
Logos, colors, and the few rules that keep them looking right. Grab what you need. It's free to use when you're talking about Endless.
Logos
Reach for the lockup first. Use the symbol on its own only where the name already reads from context: an avatar, an app icon, a favicon.
Symbol
The mark on its own, for avatars, app icons, and favicons. The eye is the identity, so it's always two-tone, never a flat silhouette.
Clear space & sizing
Keep a margin of at least half the symbol's height clear on every side, so the mark never feels crowded. The dashed frame marks the minimum.
- Symbol · 20px
- Wordmark · 80px wide
Colors
Endless is black and white first. Azure is the single accent: use it sparingly, for the one thing that matters on a screen.
Click a value to copy
Typography
Two typefaces do all the work.
The Endless wordmark is drawn in Plus Jakarta Sans, with a custom lancet “l”. It already ships as vector in the files above, so you never need the font to place the logo.
The product and this site are set in TikTok Sans. Use it for anything Endless-branded.
Do & don't
The mark is provided as-is. Please don't redraw or restyle it.
Do
- Give it room to breathe
- Keep strong contrast with the background
- Use the files exactly as supplied
Don't
- Recolor the mark or add gradients
- Stretch, rotate, or skew it
- Add shadows, outlines, or other effects
- Place it on a busy or low-contrast background
A note on use
The Endless name and marks are ours. You're welcome to use them to refer to Endless in articles, integrations, and talks, as long as you don't alter them or imply a partnership or endorsement we haven't agreed to.